The snack market, which gained untimely reflective profits as the fan pile increased, is on the decline again. Sales of major snacks and ice creams sold in retail stores are decreasing. In line with the health trend, consumers’ view of snacks is changing. The snack market “absolute powerhouses” familiar to all generations are shaking.

According to the food industry statistics, sales of chocolate cakes, including chocolate pies, fell 11.45 percent at retail stores as of the first half.

The same goes for snacks.Sales of long-lived snacks, which are familiar to the name itself, such as shrimp-flavored snacks and potato chips, fell less than the same period of the previous year, and sales of frozen fruits also fell 14.7% overall.

There are two main reasons why the snack market, which had enjoyed an unexpected boom in sales as more consumers stayed at home due to the COVID-19 epidemic, is on the decline again.

In line with the recent trend of placing importance on health, some consumers with the view that snacks = unhealthy are reducing consumption.

In fact, in a recent statistical survey released by the Korea Rural Economic Research Institute, consumers responded that chocolate and snack products are likely to have the “worst impact on health.”

The popularity of private dessert restaurants, which are not factory-printed desserts, but have also affected the decline in snack sales. The reason why sales of cookies and biscuit chocolate cakes made by food companies are decreasing is that there are many individual bakeries and dessert shops, making them less competitive. Another trend is that consumers post pretty cookies or desserts on social media recently because they make them very pretty and diverse.

The consumption pattern of the snack market, which used to purchase familiar products, is now being pushed back by a trend that considers individual health and taste.

In the meantime, Gaonn CEO Bong-Soo Gang, who pursues health and balance with patented protein, made a protein snack called “la balance” by utilizing his long experience in a healthcare company. Usually, protein-containing snacks are called healthy flavors, and it is true that the taste was significantly inferior to that of the regular stack. But the protein snack here is a product that definitely appeals to consumers for its taste and health balance.Currently, it is a popular product that celebrities taste and visit, and it is so popular that it is sold out in five minutes of broadcasting on t.v. home shopping. For women, it is said to be very helpful for nutritional balance that will collapse due to excessive appetite control by purchasing for diet.In addition, to build healthcare solutions (customized nutritional balance) to strengthen the implementation of solutions with healthcare companies

▲ Gaon N Inc.

▲ Brand: Labalance

▲ CEO :Bong-Soo Kang

▲www.gaonn.net

▲ cs@gaonn.net

▲ +82-2-363-5123

H.S HA

ASIA JOURNAL

The global space industry is growing rapidly, with the size of the space industry rising 4.4% year-on-year to $447 billion in 2020. Considering that the global semiconductor market is about $439 billion in 2020, it is easier to understand the size of the space industry, its impact on the national economy, and its growth potential.

This is because space development in the private sector is increasing and investment and finance in space startups are increasing. Therefore, countries around the world continue to make policies and investments to promote space development as a key policy and foster it as a key engine for future national growth. The United States is taking the lead in fostering the space industry to secure future national interests. China, Japan, the United Kingdom, and Australia are also increasing their space-related budgets and strengthening policies to foster the space industry.

As promising space industries in the future, ultra-small satellites, numerous satellite big data services produced by satellites, and businesses for launching ultra-small satellites are promising. SpaceX and Blue Origin started as startups and have grown into global space companies leading the space market today. According to the Guide to the Space Technology Industry, the total value of space companies around the world has exceeded $4 trillion and is expected to reach $10 trillion by 2030.

Space development has a widespread impact on all industries, and in the case of broadcasting and communication industries through satellites, new industries are created through the development and production of TVs, cell phones, semiconductors, satellite receiving devices, and GPS receiversMitsubishi Heavy Industries is the company that Japan has put forward as a representative player to grow the space industry. I have been to the Nagoya rocket factory, which makes H-2A rockets, Japan’s flagship rocket, which is rarely disclosed to foreigners. H is an English alphabet referring to hydrogen, which means liquid hydrogen as fuel for rockets. Liquid hydrogen is a high-level technology that can easily explode with a little mishandling, and only spacecraft advanced countries use it, while South Korea uses kerosene, or kerosene-fueled rockets, such as Russia and the U.S. SpaceX. Even if kerosene is used as fuel, there is no problem at all in generating rocket power and propulsion.During a visit to a Japanese rocket factory, Shoichiro Asada, head of the rocket department in Mitsubishi, once asked, “How did the state-led space industry become led by private companies such as Mitsubishi?” Since space development costs a lot of money in the early stages, space development was led by the state and failed in many cases, but since it was led by the state, the budget continues to be invested to build the foundation for space technology. If the rocket’s technology is confirmed to be satisfactory, it will make money by transferring state-led space development to the private sector to industrialize space development and develop it into a lucrative industryThe Japanese government gave Mitsubishi a precondition that it should launch at least three satellites a year, but two of them should be ordered by the government and the other should be paid to launch foreign satellites instead. Therefore, in 2012, Arirang-3 satellite was put into low orbit by a Japanese rocket at a dumping price of 12 billion won cheaper than Russia, which was a competitor for launch costs. This is the first time in Japanese history that a foreign satellite was launched on behalf of a foreign satellite for money. Our money spent on satellite launches falls in Japan.

Japan, which has its own rocket, can launch its own satellites at any time, including weather satellites, military intelligence satellites, GPS satellites, and asteroid exploration satellites, so it does not have to carry them into French Aryan rockets and pay as much as 70 billion won. It is a sad reality in Korea without its own rocket. So we have to push ahead with the space industry quickly.

The space industry has grown in three stages over the past 60 years. The first stage was the product of the Cold War era, in which the U.S. and the U.S. competed for space development with the success of the Soviet Sputnik rocket.

The second was the time when the purpose of space development began to diversify with the Apollo 11 moon landing in 1969. The third stage refers to the time when practical satellite services such as broadcasting satellites, communication satellites, weather satellites, and navigation satellites were used as important infrastructure for the nation as well as daily life. In future space development, the “commercialization” of the universe will advance faster, with private companies entering space development, and the movement to secure economic benefits and national interests through space development such as space exploration and securing space resources will be stronger.

In Korea, the number of companies participating in the space industry is gradually increasing in the process of developing the cruise rocket Nuri, which is scheduled to be delayed several times due to the weather on the 21st. Among them, Hanwha Aerospace was in charge of engine assembly, turbo pump production, and engine test facilities for Nuri rocket, and Hyundai Heavy Industries built a second launch pad for Nuri launch based on its experience when it launched Nuri in cooperation with Russia. Hyundai Rotem also participated in the construction of test facilities for propulsion institutions, and the pairing, a satellite protection cover, was made by Huiba Korea.The Korea Aerospace Industries (KAI) is also in charge of building the Nuri rocket, a three-stage rocket, and is currently speeding up the era of private satellite development by leading the development of the next-generation mid-range satellite 2. Small satellites have also been exported by Setrek Eye, and as Hanwha Aerospace acquired them and the era of small satellites is coming, the future of this field is hopeful, but the space industry is generally small.

Compared to the rapid movement of spacecraft development countries, Korea’s space development is significantly lacking compared to spacecraft development countries in terms of organization, manpower, and budget. The size of the domestic space industry is 3.261 trillion won as of 2020, which is only 1% of the global space industry. The market structure of the domestic space industry is very weak, and it is difficult to find market competition between companies due to the R&D-oriented market structure. There are a total of 359 space development companies, of which 321 are (89.4%) are small and medium-sized companies and 227 (63.2%) account for less than 1 billion won in annual sales.

KilSeng Choi

ASIA JOURNAL

From May 18 to May 20, “2022 K-Format Showcase at LA Screening” and “Business Counseling” were held to enter the U.S. market for Korean broadcasting formats.

Currently, director Bong Joon-ho’s various works have recently been increasingly interested in Korean cultural contents from around the world due to Parasite and actress Yoon Yeo-jung’s Minari In the past, however, there were no various ways to approach it.

There were only ways to watch simple making videos or introductory videos on YouTube.

People were interested, but there were problems such as poor accessibility. American dramas were very accessible to people from various countries because there were many famous and various companies that started in the United States. Therefore, there were cases where people who were not interested were also exposed in various ways. However, interest in Korean cultural contents is increasing. One of them is a drama called pachinko which is served in the United States. OTT company made it and distributed it. Although it was made in the U.S., most of the actors are Korean, and Yoon Yeo-jung is also in the drama.

People have been covered by China and Japan as a country in Asia, attracting attention with content in countries where people were not familiar with.

All the more important is the actions and policies at this time. That’s why the Korea Creative Content Agency prepared this showcase.

This is not the first time this year. This year, offline events will be held three years after the pandemic.

There are already many successful contents after the Korea Creative Content Agency introduced them to the U.S. or overseas markets in the past and remade them in each country, especially MBC’s “King of Mask Singer.” It has already been a huge success in the United States, and very famous pop stars, actors, and athletes have come out to show various pleasures to viewers.

Also, the entertainment show “I can see your voice” of Mnet broadcasting station was very popular in Korea introduced abroad as a springboard for it

It has achieved great results in sales remakes in 18 countries, including the United States, Britain, Germany, the Netherlands, France, Russia, Belgium, Spain, Canada and Thailand, especially in Europe. The remake of “I Can See Your Voice” in the UK recorded a maximum viewing share of 28.1%.

Korea Creative Content Agency effectively introduced Korean broadcasting contents through online and offline support, such as collaborating with the U.S. Business Center located in LA to conduct an “online showcase” in advance and operating an “offline counseling booth” during the event.

In addition, the five companies that participated in the event achieved $2.5 million worth of consultation results related to entering North America and Latin America through more than 100 business consultations.

At the event, SBS drama “Stairway to Heaven” received particular attention from South American buyers, who signed a Spanish version remake contract with NBC Universal’s Telemundo, one of the largest Spanish channels in the United States, and will be broadcast throughout the United States and distributed worldwide.

MBC’s “King of Mask Singer,” which has already proven the power of K-Format around the world, has still received keen attention at the event. MBC said that it is currently planning a Bolivian version of the broadcast, and that it is also planning a global version in which Craig Plestis, the producer of the American version of The Masked Singer, and performers from various countries gather together to compete.

Furthermore, the KBS drama “People,” which was introduced to the U.S. market through the 2019 “K-Format Screening in US,” signed a remake contract with 20th Century Studios under the title “The Company You Keep,” drawing keen attention from industry officials. The film is highly anticipated, with director Jon M. Chu of “Crazy Rich Asian” and producer Lindsay Goffman participating in the production, while Milo Ventimiglia, the main character of the popular drama “This Is Us,” cast as the male lead.

Currently, Korea Creative Content Agency is not just helping exports to dramas, but also introducing them to foreign countries for various entertainment shows.

Korea Creative Content Agency One, who hosted this year’s event, said, “We were able to feel the great interest in Korean broadcasting formats again by hosting the LA screening event,” adding, “We hope that K-broadcasting formats will actively enter South America beyond the U.S. market, and follow-up support will be closely continued through the U.S. business center.”

SOPHIA KIM

Asia Journal 

Metaverse is a combination of “Universe,” which means the real world, and “Meta,” which means “processing, abstract,” and means a three-dimensional virtual world. As Untact culture is popular due to COVID-19, the Metaverse, which can gather a large number of unspecified people in a virtual space at once, and can perform activities without time and space restrictions, is attracting more attention. The most famous Metaverse platforms include Naver Z’s avatar service, ZEPETO, and SK Telecom’s Efriend. ZEPETO creates 3D avatars to communicate with other users and provides services that allow them to experience various virtual reality experiences. It contains AR contents, games, and SNS functions, so it is very popular among young people. In a situation where offline events are not possible due to the COVID-19 crisis, Metaverse sometimes takes the place of concert halls. In addition, the Metaverse is being used in various fields, such as workshops, events, and university welcome parties for freshmen. When you act as a new character or character that is not your usual self, you are called a “Alter ego”. Alter ego was originally used as a game term, but is now one of the most frequently used terms in Metaverse. The Millennials and Gen Z who are trying to find pleasure by creating a second ego in the virtual world away from the harsh reality is gaining great popularity. It has become the so-called ‘golden age of Alter ego’. As such, the metaverse has had many changes and influences not only on our culture but also on our daily life. Let’s take a closer look at these changes and their impacts.

As it became impossible to talk face-to-face or host events due to the COVID-19, people began to find a way to replace this situation. One such method to solve this problems is the ‘Metabus’. Metabus has the advantage of being able to gather an unspecified number of people at once in a virtual space such as the Internet, and it can be engage in activities without restrictions on time and space.

The first platform that brought the Metabus craze to Korea is ‘Zepeto’, developed by Naver Jet. Launched in 2018, the platform has gained great popularity, especially among the MZ generation in their teens and 20s. The fact that anyone can design another character within the platform and communicate with others through the character can be seen as a good target for the MZ generation, which values individuality. In particular, in combination with the recent concept of ‘boo-character’, Geppetto users find another possibility that is different from reality through their characters. This craze of ‘Zepeto’ is clearly different from other platforms in various ways, with JYP, YG, and SM actually carrying out comeback promotions for each group within the platform.

There is a platform that has become a topic of conversation as the scope of metabuses has expanded since COVID-19. It’s “Gather.town.” Launched in May 2020, Gethertown is still sensational as it allows people to hold events online that inevitably gather a lot of people in the Corona era. This advantage of Gethertown has allowed companies and government local governments as well as the private sector to host events using Gethertown. In fact, Gumi Health Center provides online counseling services using Gethertown to citizens, and large companies such as GS Retail also hold job briefings and fairs through this platform. Events using the Metabus platform continue until now when distancing has been lifted, and as the use of such metabus space increases, various companies are entering the Metabus increases. In fact, as the Metabus business expands, the stock price will rise 88 percent from the current level, and the newly inaugurated Yoon government promised to visit IT events and fully support ICT innovation projects including Metabus.

Another area where Metabus has begun to be directly introduced into real life these days is “education.” As futurist Roger James Hamilton, who predicted that 2024 would spend more time in the 3D virtual world than in the 2D Internet world, interest in the use of metabuses in education is increasing today. As you get used to non-face-to-face life due to COVID-19, you can look at various educational sites using Metabus. Yeungnam University held the entrance ceremony for freshmen in 2022 in a metabus space. At Janggi Elementary School in Siheung-si, Gyeonggi-do, Metabus is now applied to the concept of real space beyond simple space reproduction, so expectations for a metabus that creates an effective and better educational environment are increasing. Infinite space and educational materials based on Metabus can provide an educational environment beyond time and space, which is expected to be of great help to improve students’ creativity. It is expected that many institutional levels of support will be introduced in the field of compulsory elementary, middle and high school education so that the educational environment in Metabus can be actively created.

However, Metaverse, which has grown suddenly, has threats that require adequate laws and regulations. Paradoxically, the Metaverse is a free space, but without laws and regulations, it becomes a space where freedom cannot be enjoyed due to all kinds of threats. The philosopher Hobbes described the state of a society without laws and regulations as “The war of all against all.” Metaverse will also be in the state of “The war of all against all” where cybercrime and many other threats are prevalent unless suitable laws and regulations are in place. Therefore, in order to minimize expected threats and effectively utilize the Metaverse, it is necessary to correctly predict and prepare for its future. Metaverse has not yet become common enough, so appropriate laws have not been prepared, but they can gradually melt into everyday life, so we need to prepare for this. It is most urgent to prevent various cybercrimes that may occur in Metaverse. Crimes in Metaverse, such as “Avatar Sex Offences,” are already occurring, and it is difficult to punish them properly. When order is established in the Metaverse society, the advantages of it will be further highlighted and it will be utilized in more diverse fields.

K-UNIV

Asia Journal