EUNSUK CHOI from ‘Grace & Honest’ / Beauty and Health Coordinator
When a bad situation first begins, you would assume that it may blow over and that you can finally get used to it as time goes by. However, while you are faltering, the trouble may land up somehow or somewhere even worse. This is happening now. Overcoming this pandemic era over the last year would make you realize that you should get to what really matters. Thus, ‘On s’aime, on t’aime’ started with getting our feet back on the ground, an immune response, to design a new product.
According to the American Academy of Allergy, Asthma & Immunology, when allergen, an otherwise harmless substance, gets into the human body, your immune system mistakes it as an invader. The immune system overreacts to an allergen by producing antibodies called Immunoglobulin E (IgE) to protect you from the invasion. These antibodies travel to cells that release chemicals, causing an allergic reaction. This reaction usually causes symptoms in the nose, lungs, throat, or on the skin, including atopic dermatitis, rhinitis, asthma. Based on this scientific fact, we started to devise a formulation of health functional food which would be safe and also effective for self-care.
‘The Point of Recognizing Sensitivity’ of Grace & Honest
If you suffer from aforementioned allergic diseases, most prevalent ones being atopic dermatitis, rhinitis, and asthma, your body would overreact to small irritants and you would often feel pain. The pain makes you prone to make a rod for your own back by applying medication, which mostly include antihistamine or steroid substances. It might be thought of as the only choice after your several attempts to find a solution and disappointments.
‘On s’aime, on t’aime’ launched a new health functional food brand, named ‘The point of Recognizing Sensitivity’, which includes L.sakei Probio 65 Lactobacillus, which is a bioactive substance approved by the South Korean Ministry of Food and Drug Safety. With 10 billions of lactic acid bacteria in it, the substance helps recovery of skin damage caused by immune overreaction. ‘On s’aime, on t’aime’ hopes people who struggle to live with their own allergies to be more relieved with ‘The point of Recognizing Sensitivity.’
EUNSUK CHOI
Grace & Honest
Beauty and Health Coordinator
